When Jenna sent over her ideas via Pinterest, it set the tone for a striking and expressive shoot. Themes are always a good place to begin. Pinterest boards help with brainstorming but are never rigid blueprints, more like starting points for conversation.
For this session, Jenna was accompanied by her husband Paul, who acted as her chaperone. Having someone present helps create a calm and safe space, particularly in shoots that lean into conceptual or sensual styling. Jenna and I have worked together many times, and this session expanded our creative dialogue further.
Jenna has a bold, instantly recognisable visual style. Her extensive tattoos, defined styling choices, and strong eye contact give each image emotional weight. We planned this shoot to expand her portfolio with varied looks that work across commercial, branding, and creative applications.
All of it took place at my Suffolk studio, where I could control the lighting setup and pace of the session.
The Value of Commercial Portraits in Branding
Personal branding is more than headshots. It’s about storytelling. People want to see character, intent, and style, not just a smiling photo in a blazer.
In Jenna’s case, we aimed for six distinct looks that reflect different moods and potential roles. From florals and softness to structured fashion and shadow, each image feels intentional.
Collaborating on the styling and props ahead of the shoot allowed us to approach the session with clarity. Everything was client-led. Jenna knew what she wanted, and I made sure the setup supported that vision.
Studio Setup and Lighting Approach
I used controlled lighting throughout. The base lighting kit featured Godox heads with modifiers suited to each look. For example, when shooting veiled materials, I used softer fill to reduce harsh shadow. In the “Oracle” setup, a more dramatic directional light created depth and atmosphere.
Shooting in a studio gives full control over the background, colour temperature, and styling environment. That control allows for thoughtful shifts in lighting style without having to change locations or wait for natural light.
Jenna’s tattoos became part of the composition, and the lighting was shaped to bring out skin tone and ink detail without overpowering the image.
Look Breakdown and Commercial Use Cases
Each of the following looks served a different creative purpose, with commercial relevance in mind:
1. Lace Blindfold – Editorial Impact
- Mood: Mysterious and restrained
- Use: Editorial fashion, creative branding, artist promo
This shot plays on minimal styling and drama. The lace gives it edge without veiling Jenna completely. It’s striking and unconventional.



2. Floral Gauze – Soft Conceptual Styling
- Mood: Dreamlike and expressive
- Use: Album artwork, magazine features, creative campaigns
The transparency of the gauze added softness, while her pose remained strong. This image bridges the gap between vulnerability and artistic control.






3. Oracle Table – Narrative Branding
- Mood: Theatrical, moody
- Use: Tarot reader brand identity, alt fashion brand, theme shoots
This setup involved a wine glass, tarot cards, and a fringed hat. It tells a story in one frame, perfect for a mystic, performer, or creative entrepreneur.









4. Veiled in Silk – Conceptual Art Portrait
- Mood: Reflective and sculptural
- Use: Fine art, book covers, promotional art
The silk veil altered light diffusion and added an abstract quality. It turns the portrait into a moment of emotional symbolism.






5. Black Collar – Futuristic & Fashion-forward
- Mood: Bold, editorial
- Use: Fashion catalogue, music branding, promotional posters
The neck corset redefined body shape and offered something edgy. The expression, lighting, and framing together scream confidence.






6. Classic Studio Portrait – Clean & Versatile
- Mood: Calm, self-assured
- Use: Press kits, websites, speaking profiles, business media
These were the shots where Jenna stood tall, no props, no distractions. Just her expression and posture. They show she can carry a classic look just as well.



Working with Jenna – A Collaborative Process
Jenna always brings professionalism and creative spark. She communicates clearly and knows how to build a character with styling and posture. We built a shared Pinterest board prior to the session to keep ideas aligned.
Chaperoned sessions, especially with conceptual styling, give models extra reassurance. It allows us to work freely and build trust over the course of the shoot.
Everything about this shoot was shaped by mutual input and respect.
Why Commercial Portraits Should Go Beyond the Ordinary
If you’re a creative, entrepreneur, or public-facing professional, your image matters. A strong portrait can become your logo, your album cover, your social header, or your book jacket. But only if it feels authentic and creative.
My studio process is flexible. I offer prep sessions, shoot planning, and a calm, private space to explore a full range of looks in one go.
The point is: no one look fits all. This session with Jenna is a perfect example of how portraits can be crafted to say six different things, all with the same face.
Final Thoughts
This shoot reminded me how varied a single session can be when approached with intention. Jenna’s range, from the delicate to the dramatic, gives her a wide catalogue of usable images.
Whether you need something edgy or classic, expressive or minimal, commercial portraits can and should reflect your full personality.
Want to elevate your personal brand with striking commercial portraits?
I offer flexible sessions at my Suffolk studio tailored to creatives, performers, and professionals.
Get in touch
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Bob Foyers
Photographer, Foyers Photography
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